Walking past The Trash Bar in Williamsburg tonight was a breathe of fresh air. What commitment they show to their brand image!-- unsightly people loitering, a huge pile of trash bags, and a man digging through their garbage, and right outside the front entrance! No big bucks spent on glittering signage, no flyers being handed out. This is the recommodification of trash in true form. The people behind Trash Bar aren't creating trash in order to grow, they're using existing and available resources from the streets of Brooklyn to build their brand image. Bravo!
1 comment:
Ha! You're hilarious.
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